Mardaani 3, starring Rani Mukerji, has entered a crucial phase at the box office. The film opened with strong numbers and created optimism within the trade. However, its performance after the weekend has raised concerns. Despite a better opening than previous installments, the film is now trailing behind both Mardaani and Mardaani 2 in weekday collections.
The franchise has always enjoyed credibility among audiences due to its serious crime-based storytelling. Mardaani 3 was expected to build on that legacy. While the opening weekend showed promise, the Monday test has exposed weaknesses in the film’s box office momentum.
Opening Day Collection Beats Franchise Records
Mardaani 3 registered a solid opening day collection of around 4 crore rupees. This figure was higher than the opening day earnings of earlier films in the series. Mardaani had earned approximately 3.40 crore rupees on its first day. Mardaani 2 collected close to 3.80 crore rupees on its opening day.
The higher opening indicated strong initial interest among audiences. The franchise value and Rani Mukerji’s established screen presence played a major role. Trade analysts noted that advance bookings and early shows performed well, especially in urban multiplexes.
Weekend Growth Maintains Positive Trend
Following the opening day, Mardaani 3 showed steady growth over the weekend. The film earned nearly 6.25 crore rupees on the second day. On the third day, collections rose further to around 7.25 crore rupees. These figures suggested decent word-of-mouth during the initial days.
The weekend performance helped the film maintain stability. Audience turnout remained consistent across major cities. The crime thriller theme appealed to viewers familiar with the franchise. By Sunday, the total collection reflected a respectable start.
Sharp Drop During Monday Test
The real challenge emerged on the first working day. On Monday, Mardaani 3 witnessed a steep decline in collections. Estimates indicate a drop of nearly 70 percent compared to Sunday. The film managed to collect only around 2.15 crore rupees on its fourth day.
This decline placed the film behind its earlier installments. On the fourth day, Mardaani 2 had collected around 2.85 crore rupees. Mardaani earned close to 2.47 crore rupees on the same day. The comparison shows that Mardaani 3 struggled to hold weekday audiences.
Four-Day Total Collection Comparison
After four days, Mardaani 3 has collected approximately 19.65 crore rupees. While this figure is higher than the first film, it remains below Mardaani 2. The second installment had earned around 21 crore rupees in its first four days.
Mardaani had collected nearly 16.85 crore rupees during the same period. Although Mardaani 3 performs better than the original film, expectations were higher due to the franchise’s growth. The slower weekday performance has limited its overall advantage.
Border 2 Emerges as Strong Competition
Trade experts believe that strong competition has affected the film’s performance. Border 2, starring Sunny Deol, continues to dominate mass centers. Despite entering its second week, Border 2 remains strong at single screens and in smaller towns.
The continued popularity of Border 2 has reduced screen availability for Mardaani 3. Many theaters are prioritizing shows of the larger mass entertainer. This has impacted occupancy levels for Mardaani 3 in several regions.
Genre Limits Weekday Footfall
Mardaani 3 is a serious crime thriller with intense subject matter. Films from this genre often face challenges during weekdays. Working audiences usually prefer lighter entertainment during regular days. This trend has affected the film’s weekday collections.
While earlier Mardaani films also faced similar patterns, stronger narrative engagement helped them recover. Early feedback suggests that Mardaani 3 has received mixed reactions. This has influenced repeat viewership, which is crucial for sustained performance.
Audience Feedback and Trade Outlook
Audience response to the film has been divided. Many viewers have praised Rani Mukerji’s performance and screen presence. However, some sections feel the storyline lacks novelty compared to earlier parts. Such mixed reactions often impact long-term box office growth.
Urban centers have shown relatively better support than smaller markets. Evening shows continue to perform better than daytime screenings. The film’s future now depends heavily on critical appreciation and steady word-of-mouth.
Box Office Performance to Be Decided Ahead
The coming days will be decisive for Mardaani 3. Trade analysts are closely monitoring midweek trends. A stable hold could help the film close the gap with Mardaani 2. Otherwise, the difference may widen further.
Weekend collections may offer some recovery. However, competition from Border 2 remains strong. For now, Mardaani 3 continues its theatrical run with mixed signals. Its performance highlights the growing importance of weekday sustainability in today’s box office landscape.
