Instamart, Swiggy’s quick-commerce platform, has launched its biggest annual shopping festival. The Quick India Movement Sale 2025 will run from September 19 to September 28. The ten-day sale promises record-breaking discounts of 50% to 90% on more than 50,000 products, covering categories from smartphones and laptops to TVs and accessories.
What sets this sale apart is Instamart’s 10-minute delivery promise, ensuring customers receive purchases at their doorstep faster than ever. The platform aims to revolutionize festive shopping by combining heavy discounts with instant delivery.
Smartphone Discounts: From Budget to Premium
The biggest highlight of the Instamart Sale 2025 is smartphones. Brands like Apple, OnePlus, Oppo, Realme, POCO, Vivo, Redmi, and Samsung are offering heavy price cuts across both budget and premium categories.
Budget Segment Offers
For budget-conscious buyers, phones like Redmi 14C and POCO C71 are now available starting from ₹6,299. Similarly, the Realme 14x 5G and Realme P3x 5G have seen price drops of almost ₹5,000, bringing their effective prices to ₹11,999 and ₹10,999. These devices offer 5G connectivity at some of the lowest prices in the market.
Mid-Range Segment Deals
Mid-tier models are also part of the discounts. Phones such as the Oppo F31 5G and POCO M7 5G are available at attractive offers, priced around ₹20,699 and ₹8,799 respectively. The Oppo K13x 5G, after a massive markdown, is now just ₹9,999, making it one of the most affordable 5G phones this season.
Premium Smartphones on Offer
The premium lineup includes OnePlus 13R and OnePlus 13s, with prices slashed to ₹38,999 and ₹50,999. This reduction of nearly ₹6,000–7,000 makes them top picks for buyers seeking flagship-level performance. Oppo Reno 14 5G is also available for ₹34,999, offering a powerful camera and sleek design.
Apple iPhone 16 Discounts
Apple enthusiasts will find multiple deals on the iPhone 16 series. While detailed price cuts will be revealed once the sale begins, early hints suggest strong bank offers, EMI options, and cashback opportunities. Models like the iPhone 16, iPhone 16 Plus, and iPhone 16E are all included in the lineup.
Wide Range of Electronics
Beyond smartphones, Instamart is extending heavy discounts on TVs, laptops, headphones, and smart home devices. Customers can expect up to 80% savings across categories. With more than 50,000 products included, the sale ensures a vast selection for shoppers across India.
10-Minute Delivery Advantage
Instamart’s 10-minute delivery remains the centerpiece of the Quick India Movement Sale. Unlike other platforms where festive deliveries can take days, Instamart ensures purchases like smartphones and electronics reach buyers in minutes. This innovation is aimed at urban customers who demand speed and convenience.
The company has promised efficient logistics and expanded delivery slots during the sale to handle increased traffic.
Banking and Cashback Offers
Instamart has partnered with multiple banks and payment platforms to maximize customer savings.
Axis, ICICI, and HDFC Bank cards will provide up to 10% instant discounts.
Wallet and UPI-based payments come with additional cashback benefits.
Special hour-slot deals and daily specials will be rolled out for limited timeframes, encouraging quick purchases.
These stacked offers make it possible for customers to grab premium devices like iPhone 16 or OnePlus 13R at their lowest-ever effective prices.
How Instamart Competes with Flipkart and Amazon
The timing of Instamart’s sale strategically overlaps with the Flipkart Big Billion Days and Amazon Great Indian Festival. However, Instamart’s 10-minute delivery promise differentiates it from competitors.
While Flipkart and Amazon focus on wide-scale logistics, Instamart appeals to buyers who value instant gratification. Analysts believe this could give Instamart an edge in metro cities and tier-1 towns where delivery infrastructure is strong.
Changing Shopping Habits in India
The Quick India Movement Sale reflects a broader trend in Indian e-commerce: quick-commerce dominance. Customers are no longer willing to wait days for festive purchases. Instead, they prefer lightning-fast deliveries combined with competitive prices.
Industry experts note that Instamart is setting a precedent that could force rivals to adapt. With smartphone giants like Apple, Samsung, and OnePlus onboard, Instamart’s model is gaining credibility.
Customer Benefits of Instamart Sale 2025
The sale is positioned not just as a discount event but as a complete shopping experience.
Budget buyers can grab Redmi, Realme, and POCO phones at record-low prices.
Mid-range shoppers can explore Oppo and Vivo models with significant markdowns.
Premium enthusiasts have a chance to upgrade to OnePlus 13R or iPhone 16 at discounted rates.
Additional savings through bank offers and cashback make deals even more attractive.
The Instamart Quick India Movement Sale 2025 combines massive discounts, wide product choices, and unmatched 10-minute delivery. With smartphones like iPhone 16, OnePlus 13R, Oppo Reno 14, and Realme 14x 5G on sale, customers have options across every segment.
Running from September 19 to September 28, this 10-day event will likely redefine festive shopping in India. For buyers, the message is simple: the right phone, the right time, and delivered right at your doorstep in just minutes.
The sale not only cements Instamart’s place in India’s e-commerce but also highlights the future of retail—speed, savings, and seamless convenience.
